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Guides

Server-Side Tracking Setup Guides

Each guide covers one store and one destination: what is captured, how event IDs and consent work, how to test it and where it stops.

Shopify

Facebook Ads + ShopifyMeta Conversions API for Shopify: Setup GuideSend Shopify purchases to the Meta Conversions API with the SignalBridge app. See what Meta receives, how to avoid double counting, and how to test it.Read the guide Google Ads + ShopifyGoogle Ads Conversion Uploads for ShopifyUpload Shopify purchases to Google Ads with the SignalBridge app. Learn which orders qualify, how refunds adjust, and how to avoid counting a sale twice.Read the guide TikTok Ads + ShopifyTikTok Events API for Shopify: Setup GuideSend Shopify orders to the TikTok Events API with the SignalBridge app. See what TikTok receives, why events can double count, and how to test one sender.Read the guide Microsoft Ads (Bing) + ShopifyMicrosoft Ads Offline Conversions for ShopifyUpload Shopify purchases to Microsoft Advertising by msclkid with the SignalBridge app. Learn how the click ID survives checkout and how to map the goal.Read the guide Taboola by Realize + ShopifyTaboola S2S Conversions for Shopify: Setup GuideSend Shopify purchases to Taboola with server-to-server postbacks from the SignalBridge app. Match the tblci, the event name and the order values.Read the guide Shopify + KlaviyoShopify and Klaviyo: Server-Side Events GuideSend Shopify checkout, order, refund and cancellation events to Klaviyo with the SignalBridge app. See which metrics arrive, who they match, and what each carries.Read the guide

WooCommerce

Facebook Ads + WooCommerceMeta Conversions API for WooCommerce: Setup GuideAdd SignalBridge to a WooCommerce store that already runs a Meta Pixel. See how event IDs are shared, where order values come from and how to test it.Read the guide Google Ads + WooCommerceGoogle Ads Conversion Uploads for WooCommerceUpload WooCommerce orders to Google Ads with the SignalBridge header script. See how click IDs are kept, which orders qualify and how to avoid double counting.Read the guide TikTok Ads + WooCommerceTikTok Events API for WooCommerce: Setup and TestingMirror your WooCommerce TikTok Pixel events to the TikTok Events API with SignalBridge. See how event IDs are shared with the official extension and how to test it.Read the guide

Webflow

Facebook Ads + WebflowMeta Conversions API for Webflow: Forms and OrdersAdd server-side Meta events to a Webflow site with one head script. See what Webflow's own Pixel sends, how form leads reach Meta and how to test the result.Read the guide Google Ads + WebflowGoogle Ads Lead Conversions from Webflow FormsUpload Webflow form leads to Google Ads with one head script. See how click IDs are kept, which submissions qualify and how to count each lead once.Read the guide

Other pairings

These pairings have a short overview that links to the full reference for each side.