
Third-Party Cookie Statistics 2026: Browser Share, Blocking Rules and Tracking Impact
Sourced 2026 third-party cookie statistics: 21% of page views come from Safari or Firefox (34% in the US), what each browser blocks, and the impact on tracking.
7 articles about data research

Sourced 2026 third-party cookie statistics: 21% of page views come from Safari or Firefox (34% in the US), what each browser blocks, and the impact on tracking.

Sourced 2026 ad blocker statistics: 1.1 billion users, a 30% global rate, 54 countries compared across two datasets, and what blockers do to ad tracking.
Sourced 2026 conversion tracking data: 30% of users block ads, 21% of page views come from Safari or Firefox, and server-side gains run 8% to 19%.

Real data on how e-commerce brands recover 20-35% of lost conversions with server-side tracking. Aggregated results covering CPA reduction, ROAS improvement, and revenue recovered across 150+ implementations.
Calculate the real ROI of server-side tracking for your business. See exactly how much revenue you're losing to broken pixels, and whether the investment in server-side tracking pays for itself.

Sourced 2026 bot traffic figures: 64% of HTML requests (Cloudflare), 53% of traffic (Thales Imperva) and 26.5% (DataDome), and why they differ.
Sourced 2026 server-side tracking benchmarks: platform uplift claims, an independent test, Safari and ATT rules, invalid traffic and EMQ, each labeled by evidence type.