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Setup: 3 minutes

Taboola Ads Server-Side Tracking

By Kiril Kostov, Founder of SignalBridge

Send server-side conversion events to Taboola via their S2S postback API. Track conversions accurately even when browser pixels are blocked by ad blockers or privacy tools. Automatically sync ad spend for true CPA/ROAS.

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Quick Answer

How to set up Taboola Ads server-side tracking: 1) Enter API Credentials → 2) Verify Connection → 3) Add Tracking Script → 4) Start Tracking. Setup takes 3 minutes with SignalBridge. No coding required.

What You Get

S2S conversion postback integration
Click ID (tblci) attribution
Ad blocker bypass
Automatic ad spend sync & true CPA/ROAS
Revenue and order tracking
Custom conversion event mapping

Setup in 3 minutes

1

Enter API Credentials

Provide your Taboola Client ID, Client Secret, and Account ID from Backstage.

2

Verify Connection

SignalBridge validates your credentials and connects to the Backstage API.

3

Add Tracking Script

Copy one line of JavaScript to your website header.

4

Start Tracking

Conversions are sent server-side via S2S postback using tblci click IDs.

Technical Details

API Type:

Taboola S2S Postback + Backstage API

Setup Time:

3 minutes

Frequently Asked Questions

Start tracking Taboola Ads conversions today

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