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Setup: 1 minute

Klaviyo Server-Side Tracking

By Kiril Kostov, Founder of SignalBridge

Forward 8 e-commerce events server-side to Klaviyo with full product catalog data — product name, images, brand, categories, SKU, variant, price, and compare-at price. Power browse/cart/checkout abandonment flows with dynamic product blocks that fire even when ad blockers prevent client-side tracking.

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Quick Answer

How to set up Klaviyo server-side tracking: 1) Get API Key → 2) Connect in Dashboard → 3) Events Start Flowing → 4) Clone Abandonment Flows. Setup takes 1 minute with SignalBridge. No coding required.

What You Get

Server-side Events API forwarding (ad-blocker proof)
All 8 e-commerce events: Viewed Product, Added to Cart, Started Checkout, Placed Order, Ordered Product, Cancelled Order, Fulfilled Order, Refunded Order
Full product catalog data: name, images, brand, categories, SKU, variant, price, compare-at price
Enables dynamic product blocks in abandonment emails (actual product images and prices)
Automatic Shopify product page detection — extracts data from ShopifyAnalytics, JSON-LD, and OG meta
Automatic profile enrichment (name, email, phone, address)
Event deduplication via unique_id — no double-counting
Supports browse, cart, and checkout abandonment flows
All events suffixed with "- SignalBridge SS" for easy A/B testing against native Klaviyo
1-minute setup — just paste your Private API Key

Setup in 1 minute

1

Get API Key

In Klaviyo, go to Settings → API Keys and create a Private API Key with Full Access scope.

2

Connect in Dashboard

Open your pixel settings in SignalBridge, find Klaviyo, and paste your pk_ key.

3

Events Start Flowing

All 8 events begin forwarding immediately — no additional configuration needed.

4

Clone Abandonment Flows

In Klaviyo, clone your Browse/Cart/Checkout abandonment flows and switch the trigger to the "- SignalBridge SS" events.

Technical Details

API Type:

Klaviyo Events API (JSON:API)

Setup Time:

1 minute

Frequently Asked Questions

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Key Features

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