SignalBridgeKey Benefits
Everything you need to know about this feature
Closer vs. Assister Analysis
See the close-to-assist ratio for every channel. Channels with low ratios are your introducers — cutting them kills the top of your funnel.
Revenue Impact Visualization
See exactly how much revenue each channel assists. A channel with $500 in last-click revenue may assist $5,000 in total conversions.
Budget Reallocation Signals
Use assist data to make informed budget decisions. Scale channels that introduce high-value customers, even if their last-click numbers look weak.
Path Length Insights
Understand how many touchpoints your customers need before converting. Longer paths mean more opportunities for assisted channels to influence.
How It Works
Get started in minutes with our simple setup process
1. Touches Captured
Every visit is captured with full channel, source, and campaign data using first-party server-side tracking.
2. Journeys Built
When a conversion occurs, the full journey is reconstructed — showing every channel that touched the visitor.
3. Roles Assigned
The last channel before conversion is the "closer". Every other channel in the journey is an "assister".
4. Insights Delivered
See close-to-assist ratios, assisted revenue, and the true influence of every channel in your marketing mix.