What is Elevar?
Elevar is a server-side tracking platform focused primarily on Shopify and BigCommerce stores. It helps e-commerce businesses send conversion data to ad platforms like Meta, Google, and TikTok using server-side APIs.
Elevar's strengths:
- Deep Shopify integration
- Simple data layer setup
- Established in the e-commerce space
Elevar's limitations:
- No funnel analytics or drop-off insights
- No bot filtering (you pay to send bot data to Facebook)
- No ad spend tracking or true ROAS calculation
- Lower event limits at comparable price points
What is SignalBridge?
SignalBridge is an all-in-one tracking and analytics platform that combines server-side conversion tracking with funnel analytics, bot filtering, and ad spend tracking.
SignalBridge's approach:
- Server-side tracking that works when pixels fail
- Built-in funnel analytics with AI-powered suggestions
- Automatic bot filtering to improve match quality
- True CPA/ROAS with ad spend integration
Feature-by-Feature Comparison
Server-Side Tracking
Both platforms support the major ad platform APIs:
| API Support | SignalBridge | Elevar |
|---|---|---|
| Meta Conversions API | ✅ | ✅ |
| Google Ads Enhanced Conversions | ✅ | ✅ |
| TikTok Events API | ✅ | ✅ |
| Google Analytics 4 | ✅ | ✅ |
Verdict: Tie. Both handle the core server-side tracking well.
Funnel Analytics
This is where the platforms differ significantly.
SignalBridge:
- Built-in funnel visualization
- Drop-off heatmaps showing where users abandon
- AI-powered suggestions for improvement
- Drag-and-drop funnel builder
- No additional tools needed
Elevar:
- Not included
- Requires separate tools like Hotjar ($39+/mo) or Amplitude
- Additional setup and integration work
Verdict: SignalBridge wins. You'd spend $40-100+/mo on separate funnel tools to match what SignalBridge includes.
Bot Filtering
Bad traffic wastes ad spend and corrupts your conversion data.
SignalBridge:
- Automatic bot detection
- Filters fake conversions before they reach ad platforms
- Improves match quality scores
- See exactly how much bot traffic you're blocking
Elevar:
- No bot filtering
- All traffic (including bots) gets sent to ad platforms
- You pay to optimize on fake conversions
Verdict: SignalBridge wins. Bot filtering alone can save thousands in wasted ad spend.
Ad Spend Tracking
Understanding your true cost per conversion requires connecting ad spend with conversion data.
SignalBridge:
- Connects to Meta, Google, and TikTok ad accounts
- Shows true CPA and ROAS per campaign
- Includes conversions that client-side pixels miss
- Campaign-level attribution
Elevar:
- Not included
- Relies on ad platform dashboards (which miss conversions)
- No unified view of spend vs. conversions
Verdict: SignalBridge wins. See your real ad performance in one place.
Pricing Comparison
SignalBridge Pricing
| Plan | Events/month | Price |
|---|---|---|
| Starter | 20,000 | $29/mo |
| Growth | 50,000 | $79/mo |
| Pro | 150,000 | $129/mo |
| Ultra | 300,000 | $199/mo |
| Enterprise | 750,000 | $349/mo |
All plans include funnel analytics, bot filtering, and ad spend tracking.
Elevar Pricing
| Plan | Events/month | Price |
|---|---|---|
| Starter | 10,000 | $49/mo |
| Growth | 50,000 | $99/mo |
| Professional | 150,000 | $199/mo |
| Enterprise | 500,000+ | Custom |
Note: Elevar pricing is for tracking only. Funnel analytics and bot filtering require additional tools.
Value Comparison
Starter Tier:
- SignalBridge: 20K events for $29/mo = $0.00145 per event + all features included
- Elevar: 10K events for $49/mo = $0.0049 per event (tracking only)
→ SignalBridge gives 2x more events for 40% less money plus funnel analytics and bot filtering.
Pro Tier (150K events):
- SignalBridge: 150K events for $129/mo = $0.00086 per event + all features
- Elevar: 150K events for $199/mo = $0.00133 per event (tracking only)
→ SignalBridge is $70/mo cheaper (35% savings) at the same event volume AND includes features that would cost $100+/mo extra with Elevar.
The bottom line: At every tier, SignalBridge offers better value. The more you scale, the more you save.
When to Choose Each
Choose SignalBridge if:
- ✅ You want funnel analytics included
- ✅ Bot filtering is important for your match quality
- ✅ You need to see true CPA/ROAS with ad spend data
- ✅ You want more events at a better per-event price
- ✅ You prefer an all-in-one solution
Choose Elevar if:
- ✅ You only need basic server-side tracking
- ✅ You're already using Shopify with their specific integrations
- ✅ You have separate analytics tools you're happy with
- ✅ You have a very small event volume (under 10K/month)
Migration is Easy
Already using Elevar? Switching to SignalBridge takes about 30 minutes:
- Sign up for a SignalBridge free trial
- Connect your ad platforms (2 minutes)
- Add our tracking script to your site
- Verify events are flowing correctly
- Remove Elevar once you're satisfied
We offer free migration support for teams switching from Elevar.
Ready to try SignalBridge?
See why teams are switching to SignalBridge for better tracking, better analytics, and better value.
Start your 14-day free trial today. No credit card required.
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